Reading for Wildlife, connected to elephant charity Tail to Tale,  spent a month - July 2020 - releasing a film everyday of a reading of a chapter from the kids' book An Elephant for Breakfast by Zella Hunter, which introduces younger readers to the theme of illegal wildlife trade.
I helped out with the graphics and video editing of the author's own readings, as well as a few of the celebrity read chapters and a number of the supporting "why I care" videos for social media. I particularly enjoyed editing the Joanna Lumley and Dan Smith (of the pop band Bastille) videos as I got to insert some of the illustrations from the book.
I was asked to recreate the logo in a few different ways
I worked with Zella to intertwine her illustrations into the charity's message which was used on social media and in the video branding
I edited the chapters read by the book's author Zella Hunter, from chapter 5 to the end, and I was also lucky enough to edit a couple of the "Friends'" videos, including Chapter 2 read by Dan Campbell Smith and Chapter 27 read by Joanna Lumley. I worked with Zella to add some new drawings to the video.
I recreated the videos' intro and outro after about chapter 10 and animated the SAVED graphic which appears in the outro in the last seconds of each film. I had to deal with lots of exciting issues like video supplied in portrait mode - oh no! - and awful sound, wobbly handheld video... however it was a fantastic project to be involved in and fairly enjoyable!

See the Reading for Wildlife page on Youtube

Chapter 2  read by Dan Campbell Smith of the pop band Bastille

Chapter 9 read by the author Zella

Chapter 21  read by Jacinta Nzioka, Founder Executive of the Kenya National Convention Bureau

Chapter 27, read by Joanna Lumley, actress, presenter, author and activist​​​​​​​

Here are some of the Reading for Wildlife "Why I Care" films that I edited that were put out on Facebook and Instagram in support of the campaign.

Tony Hawks, author, campaigner and comedian

Nell McAndrew, Model and fitness enthusiast

Jacinta Nzioka, Executive Founder of Kenya National Convention Bureau

John Scanlon, Former Secretary General of CITES and Special Envoy African Parks

Other pages in this gallery:

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